Jollyes creates new jobs with investment in existing and new Bristol and Somerset stores

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Jollyes today announced plans to invest £500,000 in Bristol, creating up to 12 jobs by opening a new store in Brislington, relocating its existing store in Longwell Green to Warmley and refreshing its store at Cadbury Garden Centre in Congresbury. 

Over the course of the next few months there will be significant changes to Jollyes stores in and around Bristol. 

  • Next Saturday (11 September) it will open a new store at Warmley to replace the store next to Wickes at Longwell Green.  The new Warmley store will offer exactly the same ranges as those currently available in Longwell Green and all 12 colleagues will transfer to the new location, just a mile away. 
  • Subject to planning permission, Jollyes will open a brand new 7,500 square feet store at Brislington in December, employing 12 colleagues. with a range of live animals and for the first time bringing a pet spa to Jollyes’ Bristol customers.  
  • In early January, it will relocate its store at the Cadbury Garden Centre in Congresbury, where 13 colleagues work, to a new unit at the garden centre. Jollyes at Congresbury is renowned in the region for its live animals and the expertise of its people – the new store will have the same range of animals in an improved location.  
  • Jollyes will recruit to fill 12 new jobs that will be available across its Bristol stores once Brislington opens, in addition to the 25 jobs that will be safeguarded by the relocations. Vacancies will be posted at https://www.jollyes.co.uk/i/jobs-jollyes  

The expansion in Bristol is the first stage of ambitious plans announced earlier this week by Jollyes to accelerate its growth plans, opening up to 20 new stores over the next 18 months, creating up to 150 dream jobs for those wanting to work with animals. 

Warmley will open on 11 September and there will be an official launch day on 25 September.  Jollyes will reveal shortly who will be its special guest formally launching the store later this month.   

Demand for Jollyes’ has never been higher. According to the Pet Food Manufacturers Association, 3.2 million households have acquired a pet since the start of the pandemic, with cat and dog ownership alone reaching 12 million of each. Pet ownership has been linked to well-being and improved mental health.  

According to a PFMA report, South West England has the highest percentage of cat ownership in the UK at 21 per cent of households, against a national average of 17 per cent, with dog ownership at 25 per cent, on a par with the national level. 

Bristol was this year rated one of the UK’s most pet-friendly cities and was among the most dog-friendly for its dog-friendly pubs and restaurants and access to nearby countryside.  

Jollyes prides itself on recruiting and training staff to offer customers expert advice on caring for their pets, from diet and health to training and toys.  

Matt Godwin, regional manager for Jollyes in the south of England, is delighted that Bristol has been chosen as the first part of the country to see new investment, saying: “People in the west of England love their pets and over the years we’ve built up a solid bond with our customers here in Bristol and beyond. 

“We’re looking forward to reaching out to more customers here with new stores at Warmley and Congresbury and a new state-of-the-art store at Brislington. Together, they’ll give us the best offer we’ve ever had for pet owners in and around Bristol.” 

During the pandemic Jollyes saw increased sales of pets, food and accessories, including sales of popular birds such as canaries up 50 per cent and sales of reptiles such as geckos up 14 per cent. There was also a 10 per cent rise in sales of wild bird seed as more people fed their garden birds.  

In the year ahead, Jollyes expects to open new stores through both the targeted strategic acquisition of smaller pet retailers and taking on new leases in carefully selected locations across Great Britain and Northern Ireland.