Your Essential Guide to Success on Amazon is the theme of the latest ChannelAdvisor download, delivered exclusively for Retail Times’ readers.
This latest ebook provides the ‘low down’ on the UK’s largest online marketplace, which receives a staggering 3.8m unique visitors per day, and shares tips on how to stay one step ahead of the game.
ChannelAdvisor offers invaluable advice on how to optimise keywords and the importance of single words over phrases for product listings. The company also advises regular testing to see what does and doesn’t work.
The guide highlights how retailers can maximise the chance of winning the crucial ‘Buy Box’ feature on Amazon and its importance to securing sales.
It also explores the international benefits Amazon offers and how to start selling across Europe on Amazon; plus the potential for attracting cross-border trade. The ebook also has advice for setting up on Amazon’s FBA Export programme to open up listings to an international audience.
ChannelAdvisor highlights the importance of maintaining competitive pricing for success and features the tools it offers to help retailers succeed. The company also recommends Amazon’s Fulfilment by Amazon (FBA) service for companies looking to expand in a hassle free way and the benefits of Amazon Prime.
Finally, the guide illustrates how retailers can improve customer satisfaction on Amazon in order to retain existing customers and win new ones.Download the e-book here