Mintel Group has appointed Katie Gross as vice president of its Beauty and Personal Care division for the US and Canada and opened three new offices in the Asia Pacific region in Mumbai, Singapore and Kuala Lumpur.
Gross will report to Jane Henderson, global president of Beauty and Personal Care and will direct Mintel’s published and custom business.
Her experience includes the beauty industry, as well as consumer research.
Gross rejoins Mintel from Toluna, a leading global online panel company, where she managed a large sales team, pioneered methodologies relating to online qualitative and quantitative research, as well as other development initiatives.
Mintel’s three new offices, meanwhile, will act as a base for all future operations within the Asia Pacific region — alongside established offices in Sydney, Shanghai and Tokyo.
John Hore, managing director of Mintel Asia Pacific, said: “With the rapid growth and increasing global relevance of the Asia Pacific region, Mintel is committed to providing its unique brand of consumer insight and market intelligence to its clients. In addition, we are extending and expanding our coverage of India, Malaysia and Singapore — from greater report coverage and more breadth and depth to the industries covered. We see Asia Pacific as a key area for the future and as such, we are now focusing significant investment in the region.”