MONIN launches Rooibos Tea Concentrate

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MONIN has continued its commitment to launching new and intriguing flavours with the release of Rooibos Tea Concentrate. A delicate and woody concentrate with a slight sweetness that will help ensure its place as a versatile member of any backbar line up.

Perfect for both hot and cold beverages, MONIN’s first NPD of 2021 has its roots in the mountains of South Africa, where it is also known as ‘red tea’, due to its potential as caffeine free tea alternative.          

The low sugar Rooibos recipe brings authentic flavour cues to outlets, and can be enjoyed as a cool, thirst quenching iced tea or as a warm, velvety tea latte. It also pairs well with other complimentary MONIN flavours such as Vanilla, Blackberry, Blood Orange or Rhubarb, or as an innovative addition to Summer and Winter cocktails.

The perhaps lesser known ingredient allows for a range of creative serves, having powerful associations with fruits, spices, floral, sweet and dairy elements, delivering well for the drinks curious and for operators looking for something a little adventurous to offer consumers.

Lee Hyde, beverage innovation manager, MONIN UK, says: “MONIN is always focused on providing our customers and partners with the latest flavour innovations. Adding Rooibos to MONIN’s 150 strong range of syrups, concentrates and purees will help elevate classic serves to a different level, as well as opening up potential for entirely new creations. As an emerging flavour, it also allows for some fresh storytelling around the influences behind it and heritage of a new drink on offer.”

MONIN Rooibos is available in 70cl bottles and offers establishments the opportunity to add a modern, fresh point of difference and twist to a range of popular or new drinks. The new variety is suitable for vegans, and free from artificial flavourings, colourings, and allergens. It has an ambient shelf life of up to three months after opening and up to 18 months unopened. 

Available now MONIN Rooibos Concentrate has an MSRP £7.49