Naked Wines appoints chief financial officer and director


Naked Wines is delighted to announce the appointment of Shawn Tabak as chief financial officer. Tabak will join Naked on 7 December 2020.

This follows the previous announcement that James Crawford, current CFO of Naked, has been appointed managing director of the Naked Wines’ UK business. Crawford will hand over his duties as CFO to Tabak during December and step down from the board on 31 December 2020, at which point Tabak will be appointed to the board.

Tabak was previously vice president of Finance at Upwork Inc., the world’s largest work marketplace that connects businesses with independent talent, vice president of investor relations and treasury at Shutterfly and CFO at Clean Power Finance, a venture-backed company. Prior to working in industry, Tabak spent 10 years at KPMG in the USA and Australia, across a range of audit and transaction services roles, during which time he achieved his CPA qualification. He will be based out of Naked’s US Headquarters in Napa, CA.

Nick Devlin, Group CEO, commented: “I’m delighted that Shawn will be joining Naked and am excited about partnering with him to deliver the next stage in Naked’s growth. Shawn’s deep understanding of driving growth through a focus on customer economics and cohorts makes him ideally suited to the role at Naked. Additionally, his understanding of the US market will be highly valuable and recruiting this role in the USA, our largest market, is another key step in our transition from British start- up to a US-led global pureplay.

“I’m also delighted to be working with James in his new role and given his history with Naked he will hit the ground running. James has guided the business through many challenges as a start-up and through its growth story and he will now continue to grow our UK operations in his new role as UK MD.”

Tabak, incoming Group CFO, commented: “I’m delighted to join the team at Naked Wines, a company that’s disrupting the wine industry for the benefit of consumers and independent winemakers. This is an exciting time as the company’s differentiated business delivers superior value to wine consumers in a large and growing online wine market, and I look forward to working with this strong team to create value for customers, employees, and shareholders.”