Naked Wines teams up with InPost UK to enhance delivery options


Naked Wines, the customer-funded wine business, is making it more convenient than ever for its customers to receive their deliveries through a new partnership with InPost UK. Shoppers are now able to pick up their order at any of the over 1,100 automated lockers across the UK at any time of the day, any day of the year.

With the new service, Naked Wines expands its click and collect service to its 300,000 subscribers, enabling them to choose the InPost locker most conveniently located for them to pick up their wine delivery 24/7. All parcel lockers are located in secure locations with ample parking space, including petrol, tube, and train stations as well as Morrisons branches.

The partnership with InPost puts an end to waiting in for home deliveries, queuing at the post office or missed deliveries. It also offers additional piece of mind to Naked Wines shoppers by keeping them up to date on the whereabouts of their delivery. And once the wine has been delivered to the parcel locker of choice, customers will receive a unique barcode via text or email to ensure that nobody else can get to it.  The process of picking up any delivery is fully automated and takes as little as seven seconds.

Eamon Fitzgerald, Naked Wines’ UK managing director, said: “We’re delighted to roll out this service to our customers in partnership with InPost UK. Our Angel customers invest in our wines up-front, and deserve to get their wines when it suits them. We’re always looking for ways to make life easier for our customers, and InPost’s national footprint and logistics expertise are the perfect solution.”

Ian Caminsky, CEO at InPost UK, said: “The new partnership with Naked Wines is a very exciting one for us.  Until now, we have traditionally partnered with clothing retailers and selected food retailers. To add a successful wine business like Naked Wines to our portfolio is a great step into a new sector. They are a prime example of how popular click and collect has become and the importance of a great customer experience.”