Online marketplace Trouva helps independent UK boutiques stay in business

As many boutiques and retailers shut their stores, following on from government advice that only essential workplaces must stay open, Trouva, the curated online marketplace, continues to support independent retailers by enabling 75% of its UK shops to continue to trade. With 500 independents across the UK, Trouva is enabling these shops to virtually keep their doors open.

Whilst social distancing guidelines have been put in place, ecommerce allows retailers to maintain their business model and continue securing income. The curated marketplace has pivoted so that boutique owners are able to fulfil orders while maintaining social distancing guidelines. Trouva has worked with their partner boutiques to ensure that they can send out their orders safely, whether that be from their boutique or their home.

“Our boutiques rely on Trouva as a strong revenue stream. Now, these online sales are offering them a lifeline during this difficult time,” Alex Loizou, CEO, Trouva said. “In turn, we have been able to be far more flexible than the conventional, distribution centred business model, enabling our customers to access inspiring and unique homewares and lifestyle products from the best independents, as they spend more time at home,” 

Throughout the COVID crisis, Trouva has committed to staying open and fulfilling orders in order to support independent and local retailers through this time of uncertainty