Organic fruit-based juice drink, BerryWhite, achieves first national listing

BerryWhite: launching in Waitrose

BerryWhite: launching in Waitrose

BerryWhite, the producer of organic fruit-based juice drinks, has announced its launch into Waitrose stores nationwide from the 7 July 2014. Two of the four product variants will be stocked in stores with an RRP of £1.59 per 330ml bottle.

Waitrose will be stocking the Pomegranate & Blueberry and Peach & Goji Berry flavours. The entire four drink range is also available through independent retailers and online from Ocado.

Each organic drink contains a number of beneficial health extracts such as White Tea, Yerba Mate, Guarana and Echinacea each of which have individual health enhancing qualities.

Additionally BerryWhite donates 10% of profits from every bottle sold to charitable projects, including campaigns around health, education and water.

Andrew Jennings, CEO of BerryWhite, said: “We are extremely excited to achieve this Waitrose listing.  Being easily available across the UK will mean that more people will have the chance to try our delicious tasting organic drinks. An added bonus of this is the more drinks brought the more money we can put back into some very worthy charitable causes”