Pepperoni named the UK’s most popular pizza topping on National Pizza Day, Foodhub reveals

BRITS’ passion for pepperoni heats up as it is voted the nation’s favourite pizza topping, according to new research revealed today.

Analysts from Foodhub, one of the UK’s leading online food ordering platforms, crunched over eight million pizza orders placed via the app and website to determine the most popular topping in celebration of National Pizza Day (February 9th).

Pizza topped with the spicy Italian American sausage pipped last year’s winner, the margherita, to the top spot, accounting for 7.3% of all pizza orders. The classic cheese and tomato took second place (4.5%), with meat feast rounding off the top three (3.8%).

Surprisingly, pizza topped with donner meat maintained its spot in the top five of favourite pizza toppings (2.1%), while vegetarian took a ‘pizza the action’ coming in at number four, accounting for 2.2% of all pizza orders.

Ardian Mula, Foodhub spokesperson said: “We’re a nation of pizza lovers in the UK and nothing beats sharing the classic cheesy Italian dish with family and friends, so toppings often have to appeal to more than one person.

“It’s fascinating to see how the nation’s taste has changed compared to last year’s orders, pepperoni trumping the classic margherita in 2022. We can’t wait to see what this year brings – who knows, a vegan option may take the top spot – crazier things have happened!”

To celebrate National Pizza Day (9 February) Foodhub is offering all customers 10% off pizzas on the Foodhub app and website – simply add code: PD10 at checkout.

Head to Foodhub’s website or app now to order and share a slice with a loved one in celebration of National Pizza Day:


  1. Pepperoni (7.3%)
  2. Margherita (4.5%)
  3. Meat Feast (3.8%)
  4. Vegetarian (2.2%)
  5. Donner Pizza (2.1%)