Primula, the squeezy cheese brand, has donated £25,000 to two deserving projects at Gibside School in its home town of Gateshead.
The donation, raised by Primula’s owner, The Kavli Trust, through sales of products has funded a disabled access minibus, which was presented to the school in May 2011. The money will also pay for a disabled access roundabout to be installed in the grounds of the primary school, which educates children with learning difficulties.
The gift of the minibus enables disabled children to go on educational trips, including visiting Gibside’s link school in Leicester, enhancing their learning experience through real life situations.
Head teacher Jane Higgin said: “Our curriculum is supported by learning through experiences of the real world, so being able to get the children out of the school to visit a variety of places like museums, gardens, art galleries, farms etc is essential. Without the donation of the wheelchair accessible minibus we would never be able to take all of the pupils out on trips together.
“We are so grateful for the kind donation from Primula and the Kavli Trust, it has made such huge impact on life at the school as we use the bus every day.”
Owned by The Kavli Trust, profits from each tube of Primula sold goes to the charitable organisation which funds scientific, cultural and humanitarian causes around the world.
Emma Chudley, product manager at Kavli, said: “It is a great honour to make donations on behalf of the Kavli Trust, especially as this will make such a difference to the pupils at Gibside. A huge thank you goes to all of our staff and customers who contributed to the Trust through sales of our Primula Cheese and Dips.
“Not only does Kavli donate profits from sales of its products, but staff are actively encouraged to get involved in their own fundraising activity. Future projects include a charity bike ride in June with six members of staff cycling the 120 miles from our Castle MacLellan Pâté factory in Kirkcudbright, Dumfriesshire to our headquarters in Gateshead, all raising money for their own chosen charities.”