Award winning outdoor clothing and accessories brand, Regatta is thrilled to announce the signing of model and TV presenter Vogue Williams to front their A/W16 Re-discover Heritage campaign.
Best known for her modeling work and TV appearances on her RTE2 series ‘Vogue Does’ and for winning the 2015 series of ITV’s, Bear Grylls: Mission Survive; the Irish star’s work with Regatta coincides with the brand’s 35th anniversary.
The Re-discover Heritage campaign will run from 5 September to 5 November, across the brand’s digital and social media channels in addition to Regatta’s retail across the UK and Ireland.
Available in styles to suit the whole family, the Re-discover Heritage range provides the wearer with a contemporary look with the added assurance of Regatta’s weather-proofing, warmth and comfort.
Williams, said:”I’m very passionate about getting outdoors and into the fresh air. Any chance I get, I’m going on walks in the countryside or by the sea, so I’m thrilled to be teaming up with Regatta on their latest campaign.”
Graham Rickard, managing director at Regatta, said: “We’re really excited to be working with Vogue as she represents an emerging trend of younger, health-conscious consumers eager to explore the outdoors, who want to look stylish in changeable weather.”