Hot on the heels of a successful Sainsbury’s listing, cult drinks brand SOHO will be available at 40 bestselling WHSmith airport shops across Europe from September. Travellers will be able to pick up these fizz-free flavours from airports including Amsterdam, Holland, Germany, Ireland, Italy and Spain. SOHO will also be available at Spinney’s/ Waitrose stores in Dubai this autumn.
Founder, Johnny Barnes comments: “Consumers are starting to move away from fizzy drinks and single use plastic. There is an emerging space in the market for a premium, still, canned soft drink range.
The zeitgeist for green, vegan food and beverage products is also set to grow. Our multi-award-winning flavours are vegan-certified and come in fully recyclable cans. We use extract from the honey-bush plant to keep it that way for our Apple, Honey and Lemon flavour.
Bold, bright and colourful on shelf, our non-carbonated soft drinks are sure to be a big hit at airports as people grab cans on the way to and from flights.”
SOHO comes in three mouth-watering, multi-award-winning flavours (RRP £1.49 per can):Cucumber, Mint, Lemon & Lime, Blood Orange, Raspberry & Ginger and Apple, Honey and Lemon.
Those interested in stocking SOHO should contact firstname.lastname@example.org.