Spar expands in India with new hypermarket

Strong non-food offer

Spar opened a new hypermarket in Mangalore, India, yesterday (3 May); building on the success of previous recent store openings in the country.

According to Spar, the Mangalore hypermarket will be one of the leading attractions in the city’s new City Centre Mall and strengthen Spar independent retailers’ position in India, providing further opportunity for growth.

Gordon Campbell, managing director, Spar International, said the opening of the Mangalore store demonstrated the retailer’s potential for expansion in India: “Following the success of Spar India’s hypermarket format, including the recent opening of our flagship store in Mantri Mall, Bangalor; there is clearly huge potential for Spar.

“Formal food retailing is on the up in India and becoming consistently more accepted – Spar is aiming to be at the very forefront of these exciting developments.”

The Mangalore hypermarket will offer consumers a range of food and non-food products, with goods tailored to suit the needs of the harbour city’s 500,000-strong population. It will employ 230 staff.

Most of the fresh items on offer will be locally sourced. The Spar branded food range includes dry fruits, sauces and ketchup, jams, tea bags and noodles. Non-food private label lines include fabric, bed linen, towels and cookware. Spar India is set to launch a further 100 non-food skus including hand wash, sanitisers, toilet cleaners and other household cleaning aids by the end of 2010.

The store is also rolling out oxo-biodegradable bags, which were introduced for the first time at the Spar Mantri Mall hypermarket. These bags will gradually replace the regular plastic bags, which are used for fruit and vegetables, as well as carrier bags in all Spar India stores.

“Spar offers something truly unique in India, by meeting consumer needs with high quality goods, while keeping stores owned or managed by local people, meaning they are close to the communities they serve,” said Campbell. “Spar International is providing a strong support role in the development of the hypermarket format in India.”