Sunderland’s Boots unveils new beauty hall in store makeover

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Sunderland’s Boots store has changed its style, with the unveiling of its brand new beauty hall.

The store, at the Bridges, has had a makeover with shoppers now also being able to buy some top cosmetic brands for the first time.

Among those now available are popular American brand, Morphe which sells everything from brushes to make up and skincare and Fenty Beauty, created by singing star, Rhianna.

Also in the beauty hall are vegan, cruelty and gluten free range, Bite Beauty and tattoo inspired vegan beauty brand, KVD.

Alongside existing longstanding favourites such as Estee Lauder, Clinique, Elizabeth Arden and Boots No 7, visitors will also be able to choose from Too Faced, Benefit, Huda Beauty, Rituals and Liz Earle.

Karen Eve, centre director at the Bridges, said the revamped beauty hall was a huge asset to the city.

“We’re delighted that the Bridges now has some of these fantastic, internationally renowned brands on offer for the first time,” she said.

“It means that shoppers don’t need to go out of Sunderland to buy them and at the same time can still get all of their favourite products that have always been available at Boots.

“The investment shows the confidence the company has in the city and we know the new products – and new look – will be very well received.”