Supplement leader Bioglan Superfoods launches into Waitrose

This October, Bioglan Superfoods is launching five of its popular superfood blends into 68 Waitrose stores across the UK, in addition to being stocked online with an RRP starting at £9.99 for 70g pouches.

The launch into Waitrose comes as consumer demand for supplements and immunity fighting products soar.  Google Trends data showed a 670% rise in searches for ‘food’ and ‘immune system’ in the past year.

The Bioglan Superfoods range available will include Bioglan Superfoods Superberries, Bioglan Superfoods Supergreens, Bioglan Superfoods Digestive Boost, Bioglan Superfoods Organic Cacao Boost and Bioglan Superfoods Organic Green Boost.

As consumers look for ways to improve their health through foods, Bioglan Superfoods make it easy and hassle-free for everyone to get a daily dose of superfoods.

Simply pop a few teaspoons into a smoothie, sprinkle on breakfast or use in a recipe, it has never been easier or tastier to get much needed minerals and vitamins into a diet.

Hitting stores as the winter cold and flu season ramps up, the Australian brand have always been ahead of the curve when it comes to giving consumers easy ways to get a superfood boost, with a mix of blends to supplement a vast number of common ailments, from Superberries blend to boost immunity to Digestive Boost to give the gut a helping hand.

As previous winners of the Boots Wellness award with its Superberries blend, containing a whole host of antioxidant-rich superfood ingredients blended to provide both a convenient and tasty product to strengthen fragile immune systems, the brand, owned by Pharmacare Europe, is delighted to be able to give Waitrose shoppers a helping hand when it comes to health and immunity.

Alicia Sharif, brand manager at Bioglan Superfoods, says: “We are overjoyed that 5 of our SKUs from the range is to be stocked in Waitrose, this means we can deliver functional, beneficial and easy nutrition to an even wider range of consumers. Following Covid-19 lockdown periods, many consumers considered supermarkets their only port of call to get everything needed and we are delighted to play a vital role in increasing accessibility to health and wellness products.”

With over 25 years of experience providing vitamins, minerals and supplements to consumers, all products all products are formulated by qualified naturopaths with years of experience and are based on only the strongest clinical trials and long-term evidence. Not only is every product brimming with health benefits, but the range is tasty, versatile and cost effective too, ensuring that everyone can the necessary vitamins, minerals and superfoods into their diets.

Products stocked in Waitrose and Online:

  • Bioglan Superfoods Superberries. 70g. RRP £9.99.
  • Bioglan Superfoods Supergreens. 70g. RRP £9.99.
  • Bioglan Superfoods Digestive Boost. 70g. RRP £12.99.
  • Bioglan Superfoods Organic Cacao Boost. 70g. RRP £9.99.
  • Bioglan Superfoods Organic Green Boost. 70g. RRP £9.99.