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Boden achieves 5.1% incremental revenue lift from True Fit shoppers

Boden achieves 5.1% incremental revenue lift from True Fit shoppers

Online fashion retailer, Boden, has seen a 5.1% lift to incremental revenue during Q1 2020, plus a conversion rate increase of 2.6x from shoppers using True Fit, the leading personalisation platform for apparel and footwear retailers, on their site.

19/10/2020 | Retail News, Retail Technology, Retailer News | Read More
Boden festive campaign celebrates UK hospital staff as real stars of Christmas

Boden festive campaign celebrates UK hospital staff as real stars of Christmas

In a Christmas video creative Boden raises a glass to the real stars of Christmas; the men and women of the healthcare service who will be working up and down the country this festive season.

18/11/2019 | Retail News | Read More
Adobe Experience Forum reveals how digital transformation is shaping the customer experience

Adobe Experience Forum reveals how digital transformation is shaping the customer experience

Optimising the customer experience is the top opportunity for marketers in the year ahead, according to Adobe’s Digital Trends 2018 report. Presenting the results at Adobe’s Experience Forum this week, Sean Donnelly, analyst at Econsultancy, revealed 19% of the 12,795 marketers

23/02/2018 | Retail News, Retail Technology, Retailer News | Read More

Boden improves mobile experience with Monetate personalisation

British clothing retailer, Boden, has used the Monetate personalisation platform to make its customer experience more relevant to different segments of online shoppers. “The way in which people shop on our sites has changed as new devices are introduced and

02/03/2017 | Retail News, Retail Technology, Retailer News | Read More

Boden selects Amplience to power online content strategy

Amplience, the Big Content Cloud provider for retailers, announced that Boden has chosen the company to manage its visual imagery and dynamic media needs in order to refresh its current digital assets. Boden, the British clothing retailer, selected the Amplience Dynamic

04/11/2016 | Retail News | Read More

Boden optimises online site design and boosts sales with HP Autonomy technology

Online clothing retailer Boden is using HP Optimost, HP Autonomy’s multivariate testing (MVT) technology, to boost sales through its web store. Based in London, and operating in Austria, France, Germany, the UK and the United States, Boden has been using

05/12/2013 | Online retailers, Online retailing specialist, Retail News, Retail Technology, Retailer News | Read More

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