Organisers of the inaugural Europe and Middle East Loyalty Awards report they have attracted 130 entries from across the region, reflecting the boost in new schemes as cash strapped consumers pay more attention to rewards when they shop. Announcing the
Wynsors World of Shoes has teamed up with One iota, a social and mobile commerce solutions provider, to launch a transactional and mobile Facebook ‘shop’. After reporting a steep rise in mobile visitors to Wynsors.com, the retailer selected One iota
Kelkoo, Europe’s third largest e-commerce web site, has appointed Chris Simpson as European marketing director. At the same time, the company is undertaking a review of its brand and website to meet customer needs in an increasingly crowded price comparison
