Driven by economic uncertainty and rising costs of living, UK shoppers have evolved into bargain hunters with a keen eye for savings at the supermarket. According to new research by Datamonitor, 69% of UK consumers consider it important to find
Tesco is the UK’s favourite fuel retailer, according to a new survey of motorists conducted by independent market analyst, Datamonitor. Second place was also scooped by a supermarket – Morrisons. Fuel specialist, BP, which has the largest share of the
Marketers should adopt a stealth approach when promoting healthier formulations, according to Datamonitor. Responding to calls from manufacturers and health experts for food firms to take greater responsibility for creating healthier offerings at a recent Australian FoodLegal Symposium, Katrina Diamonon,
