Design and branding consultancy Lewis Moberly has launched a new white paper “Elevating Brands”. This paper takes a detailed look at the economic, social and cultural trends which are altering our perception of “premium” and it examines the opportunities this
Eroski, the Spanish supermarket group with over 1,000 stores, has appointed London-based Missouri Creative to develop a new look and feel for the brand, following a four-way pan-European pitch. Eroski is Spain’s third largest supermarket chain, and the largest retail co-operative in the
Sheffield-based Birley Manufacturing, one of the UK’s leading manufacturers for interior environments and rail carriage equipment, is investing in its design skills and offering a bespoke design service. Birley is one of the UK’s leading manufacturers for interior environments and
Unilever has launched a new brand identity for its Lynx men’s grooming range (Axe as it is known globally). The new look was developed by global brand design consultancy, Elmwood, which claims to have created a unique and sophisticated look and
Since Will Hobhouse took the helm as chairman last year, Heal’s has appointed key industry figures to oversee the development of some of the brand’s core departments. Michelle Alger has been appointed head of home with responsibility for all non-furniture
John Lewis has appointed Leeds-based advertising agency, McGrath O’Toole, to rebrand its internal communications vehicle, the Partners’ Counsellor’s Directorate; and its related change programme, Driving the Difference. The project will also involve the design and implementation of a range of
Design company Innovate Construction and Design Services has launched a new business division to provide construction design and building services (CDB) to any business requiring the development of a new food retailing environment. The service includes new-build development, complete
Belgian chocolate brand Guylian has relaunched its website and is inviting consumers to design a new look for the packaging of its chocolate sea shells box. According to Guylian, the new website is designed to create a more interactive chocolate
