Pladis, the global snacking company behind some of the UK’s most loved and iconic brands, is driving incremental Easter sales for luxury chocolate brand GODIVA with the launch of two premium seasonal ranges.
Established chocolate brand, Elizabeth Shaw claims it is bringing excitement and innovation to the UK’s £340m Easter confectionery market, with the launch of three premium adult Easter eggs; Milk Orange Crisp Egg, Dark Mint Crisp Egg and the Famous Names
Easter confectionery sales were up strongly this year, according to data just released by IRI, the retail and FMCG market intelligence company. The figures from IRI’s Retail Advantage solution, which measures sales across all of the major grocery multiples, show that UK retailers
Leading creative, retail and shopper marketing agency Savvy, has today announced the findings of its Easter shopper panel research. The results indicate that 65% of UK shoppers will be getting involved in the event and retailers’ Easter sales are set to top
For 2015, chocolate brand Elizabeth Shaw is expanding its Easter egg range to include a limited edition Large Zesty Crisp Collection Egg. As well as this the brand has introduced The Large Whisky Collection Egg and improved the look of its hugely popular Large
Thorntons: top brand Lindt and Thorntons are the nation’s favourite Easter egg brands and 58% of consumers are planning to buy branded Easter eggs, research by leading ecommerce partner Webloyalty reveals. The research, commissioned by Webloyalty and carried out by analysts Conlumino, found
The Co-operative Food claims it will be delighting customers this Easter with two Fairtrade Easter eggs and other tasty Easter treats. New for 2013 is The Co-operative Truly Irresistible Fairtrade Raspberry and Pecan Easter Egg (385g). This hand-decorated Fairtrade milk chocolate
New research from Mintel finds the number of global Easter egg new product launches has risen 45% over the past year. Latest research from Mintel finds a quarter (25%) of all global chocolate launches in 2011 were for chocolate products with
The Co-operative Food is stocking the Real Easter Egg for the second year running. The Real Easter Egg, made by the Meaningful Chocolate Company, is claimed to be the only Easter egg to explain the Christian understanding of Easter on
The Co-operative Food is launching two new Truly Irresistible Fairtrade Easter Eggs: a hot cross bun-flavoured egg and a butterscotch variant. The two new premium eggs will be in store from 29 February 2012 and are made with 100% Fairtrade
The Co-operative’s Fairtrade Easter egg has topped a taste test on Channel 4’s food website, beating other Easter eggs retailing at up to £55. The Co-operative Truly Irresistible Fairtrade Milk Chocolate & Butterscotch Half Egg with Mini Eggs, which retails
