Wincanton, a leading provider of supply chain solutions in the UK and Ireland, today announces that one of the world’s most iconic food brands, HJ Heinz, has renewed its long standing contracts. The renewal sees Wincanton retain the service provision
Heinz and Reckitt Benckiser are launching an interactive advertising format – PlayCaptcha – from Future Ad Labs to increase brand engagement and improve overall consumer sentiment and product recall. Future Ad Labs said it blends scientists, engineers, and gaming experts, who have combined
Walkers and Muller have the highest number of promotions running across the five leading online supermarkets, according to analysis of the 10 most popular FMCG brands for the week commencing 13 May 2013 by pricing intelligence provider Profitero. Based on Kantar Worldpanel’s recent
Dutch brewer Bavaria has signed a shared transportation agreement with Heinz and Mars to move their products across Europe by inland waterways. Although the UK is famed for its canals, the size of the waterways in Europe makes transport by barge,
Matt Hill, president UK and Ireland, Heinz, focused on the company’s latest innovations and investment in digital marketing at the IGD’s 2012 Convention. He told delegates they are living in habit-forming times. People are dining in more and some are
Golden Wonder has teamed up with Heinz to launch Heinz Tomato Ketchup and HP Sauce flavour crisps in 32.5g bags, priced at 39p. According to Golden Wonder, further special edition flavours will be introduced to the range throughout the year. Golden
Google, Amazon and Marks & Spencer are the most highly-rated brands by UK consumers for the second year running, according to the latest YouGov BrandIndex league table. YouGov’s BrandIndex measures how consumers perceive brands on a daily basis in terms
Heinz has taken over London’s Soho Square today with a 20ft Beanzstalk designed to encourage the nation to eat their five-a-day. The move follows the brand’s recent research, which found nationwide confusion among consumers on getting their five-a-day. Research showed
