Kellogg’s reduces salt in Special K cereal range by 20%
Cereal and snacks giant Kellogg’s is today announcing salt in one of its biggest cereal brands - Special K – has been reduced by an average of 20% across the product range.
Kellogg’s brings Easter magic to the breakfast table with Hot Cross Bun Flavour Cereal
This time of year wouldn’t be the same without hot cross buns and Kellogg’s is bringing the Easter magic to the breakfast table with Hot Cross Bun Flavour Cereal.
Kellogg’s to launch mince pie flavoured cereal – Mince Pie Wheats
Christmas wouldn’t be the same without mince pies and this year Kellogg’s has taken it a step further by launching Mince Pie flavoured cereal.
Kellogg’s expands range of non-HFSS and high fibre cereals
Kellogg’s is expanding its high fibre Wheats cereal range with the launch of three brand-new variants, including apricot, plain and blueberry.
Kellogg’s expands Crunchy Nut range with new Bites
Kellogg’s has expanded its Crunchy Nut offering with the introduction of new ‘Crunchy Nut Bites’.
New HR director takes the helm at Kellogg’s
Manchester based Kellogg’s has appointed a new HR director. Christopher Hayden-Hayes has been promoted to oversee the people strategy across the UK and Ireland after 10 years with the cereal and snacks giant.
Kellogg’s extends Breakfast Club support as child morning hunger increases
Kellogg’s has announced it will be donating funds to Magic Breakfast to increase its support of Breakfast Clubs across the UK.
Kellogg’s promotes Sarah Ferguson to head up Irish arm, based in Dublin
Kellogg’s Irish business is set for change, as it appoints a new general manager. Sarah Ferguson has been promoted to head up the Irish arm after 16 years with the cereal and snacks giant.
Kellogg’s UK becomes official partner to Magic Breakfast
Kellogg’s has announced it will be providing free breakfasts to over 48,000 children across the UK, as part of its new partnership with Magic Breakfast for the new school year. As an official partner, Kellogg’s school breakfast favourites – including
Kellogg UK celebrates ‘Back to School’ moment with personalised cereal box covers
Kellogg is getting personal with a new on-pack promotion, offering consumers the chance to create their own personalised ‘Back to School’ cereal box sleeve ahead of millions of children returning to school in September.
Kellogg’s UK partners with Duerr’s to launch Crunchy Nut Peanut Butter
Cereal giant, Kellogg’s UK, has partnered with family-owned peanut butter manufacturer, Duerr’s, to bring consumers brand-new Crunchy Nut Peanut Butter.
Kellogg’s UK lets colleagues take half a day off each week in Summer Hours scheme
After over a month spent working from home, Kellogg’s UK is encouraging its office-based and field sales colleagues to take that much needed break away from their screens with its Summer Hours scheme.
Kellogg’s UK launches #RaiseYourBowl in support of NHS
Cereal giant Kellogg’s UK has launched ‘#RaiseYourBowl’, a social media campaign aimed to support the NHS and key workers across the UK.
Kellogg’s provides food and donations to help communities across UK
Cereal giant Kellogg’s has pledged to donate thousands of boxes of cereal and snacks to help those in need across the UK.
It’s a ‘Long Day’ for Bennett Opie’s new recruits
It’s set to be a ‘Long Day’ for Bennett Opie’s latest new recruits to the commercial team as Alex Long joins as senior national account manager and Elaine Day takes up the role of foodservice account manager. They will represent
Farming ‘cookbook’ reveals the ground-breaking benefits of cover cropping
A ground-breaking study has revealed that cover cropping can increase crop yields, boost soil health and bring about a range of environmental benefits. In the study of 13 Kellogg’s farmers by the National Institute of Agricultural Botany (NIAB), farmers who used
Kellogg’s enlists a ‘compost chef’ to work towards sustainability commitment
Kellogg’s has enlisted a ‘compost chef’ as it begins working towards its landmark sustainability commitment to more than halve its greenhouse emissions. Renowned soils expert Anna Becvar is working with Kellogg’s British farmers to ensure the health and sustainability of their
Mindtree to manage Kellogg’s digital marketing operations
Mindtree, a global technology services company, has announced that it is working with the Kellogg Company, the world’s leading cereal company and second largest producer of cookies, crackers and savory snacks, to manage its global digital marketing platform. Mindtree will manage and
Mindtree award recognises innovation in e-commerce in partnership with IGD
Radha R, EVP and head of retail, consumer produce and manufacturing at Mindtree, on the innovators and game-changers in e-commerce The timeline of technological advances in the history of commerce is marked by occasional major game-changers followed by incremental, yet significant, improvements. For
Kewill MOVE platform delivers improved supply chain integration for Jigsaw Transport
Jigsaw, the UK’s leading provider of large-scale managed transport solutions, has successfully implemented a business to business integration solution from Kewill, the multimodal transportation management software specialist, to connect its network of hauliers, trading partners and contractors. Kewill’s integration solution, part
Millward Brown reports increase in facial coding studies and boost in technology to optimise advertising campaigns
Millward Brown, a global leader in brand, media and communications research, reports it has carried out more than 3,000 facial coding studies globally (166 in the UK) over the last year, an annual growth rate of 700%. The world’s largest
Kellogg’s and United Biscuits to offer cashback mobile couponing service
Kellogg’s and United Biscuits have signed up to trial a cashback mobile couponing service from Shopitize. A group of 1,000 plus savvy shoppers in Britain will start to receive deals from Kellogg’s and United Biscuits today (14 November 2012) when the
Comparison website, mySupermarket, launches top fmcg brand stores online
Comparison shopping site mySupermarket has teamed up with four fmcg brands – Nivea, Activia, Kellogg’s and Reckitt Benckiser – to launch so-called ‘brand stores’ on its site. The Nivea and Activia stores are now live, with Kellogg’s and Reckitt Benckiser launching in the next
