Loyalty schemes are still hugely popular in the UK but are at risk of alienating younger users, particularly those under the age of 25, according to new research commissioned by point of sale marketing specialist Ecrebo. Despite high average satisfaction (95%)
Retailers are being urged to develop mobile loyalty schemes, as new research reveals that 80% of shoppers want to collect loyalty points on their phone. A study of 1,000 people in the UK by leading mobile app developer, Apadmi, found that
A survey of UK consumers has revealed that 54% feel it takes too long to earn rewards in loyalty schemes, with 27% of people having stopped using a loyalty programme as a result. The research, which surveyed over 2,700 consumers
Digital offers and rewards specialist, Eagle Eye Solutions, showcased a new solution for grocery stores, which uses NFC technology to accept a digital code at the till point at RBTE. Eagle Eye has been trialing the solution with One Stop
More UK consumers (72%) than Europeans (61%) say loyalty schemes – marketing programmes that reward members with purchase incentives – are prevalent where they shop. But proportionally fewer of these UK consumers say they are more likely to visit those retailers
Following the surge in smartphone usage across the country, consumers now have access to more loyalty schemes on mobile devices than they do in their physical wallets, reveals a study by CloudZync. The research, which polled 2000 consumers, highlights that while
Over two thirds of British shoppers (70%) say holding a loyalty card makes them feel more faithful to a particular brand. The figures, researched by leading plastic card manufacturer, Plastic Card Services, also show supermarkets rank the most highly for
Tesco has launched a new customer website for its loyalty scheme Clubcard. It has been created as part of an on-going development of its web presence in collaboration with global marketing and technology agency LBi. Tesco and LBi said they have worked
Supermarkets could emerge as consumers’ bank of choice, according to new research into UK customer loyalty in 2012 by Ipsos Mori and The Logic Group. It revealed, while banks top the list for customer loyalty, supermarkets are not far behind,
Organisers of the inaugural Europe and Middle East Loyalty Awards report they have attracted 130 entries from across the region, reflecting the boost in new schemes as cash strapped consumers pay more attention to rewards when they shop. Announcing the
In a Retail Times exclusive, Andy Wood, managing director at database marketing and loyalty schemes specialist, GI Insight, argues high street stores are becoming the showrooms for online shoppers and staff must adapt to provide consumers with a seamless shopping experience across
Supermarkets have the highest loyalty scheme take up among a range of retail, leisure and business sectors, according to recent research by Ipsos MORI and secure payment specialist, Logic Group. Researchers surveyed supermarkets, department stores, fashion/clothes shops, garden centres/DIY stores,
Eagle Eye Solutions, a market leader in mobile voucher issue and redemption technology for retailers, has secured £1.5m in funding from a group led by former Tesco chief executive, Sir Terry Leahy. Sir Terry, who is reported to be taking
Barclaycard reports cardholders with its loyalty scheme, Barclaycard Freedom, have spent on average 14% more in the launch partner stores than other credit card customers. Reporting a year since the card’s launch, Barclaycard said there are now more than
