The UK’s number one cereal bar brand, Nature Valley from General Mills has announced the launch of an exciting new on-pack promotion, giving families the chance to win tickets to the ‘Nature Valley Gone Wild Festival with Bear Grylls’ taking
Nature Valley from General Mills has announced it has become the founding title partner of new immersive experience ‘Nature Valley Gone Wild Festival with Bear Grylls’ this summer, in a partnership designed to further build on the leading snack bar
The UK’s #2 cereal bar brand, Nature Valley, has teamed up with Tripadvisor, the world’s largest travel platform, to encourage Brits to explore some of the UK’s most beautiful nature spots in a new £1.8 million #visitnature campaign.
With so much of the UK’s time spent scrolling social media or glued to a TV screen, Nature Valley is on a mission to get people outdoors connecting with nature and feeling revitalised as a result.
Nature Valley is set for its biggest Summer of British Tennis with a £2m through-the-line integrated campaign across shopper, digital, print, social and PR that will also see the brand make a return to TV screens.
General Mills snack bar brand Nature Valley has announced an extended three-year partnership with the LTA (Lawn Tennis Association) to become the new title sponsor for its prestigious ATP and WTA Events at Nottingham, Birmingham and Eastbourne.
Nature Valley, the UK’s #1 bar in regular cereal bars has announced Britain’s #1 female tennis player, Johanna Konta, as its first UK brand ambassador. The link-up demonstrates Nature Valley’s continued endeavour towards British tennis as a key brand driver
