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Inside the Factory visits Soreen this week

Inside the Factory visits Soreen this week

Gregg Wallace, and the Inside the Factory team, visit Trafford-based Soreen - the world’s biggest malt loaf factory – in this week’s ‘Inside the Factory’ episode.

04/01/2022 | Cakes, Product Time | Read More
Soreen launches 10-pack of Malt Lunchbox Loaves

Soreen launches 10-pack of Malt Lunchbox Loaves

The UK’s most loved malt loaf manufacturer, Soreen, has launched a 10-pack of Malt Lunchbox Loaves, providing a more convenient pack size for families.

06/07/2021 | Cakes, Product Time | Read More
Soreen introduces Fruit & Veg-Mmms range for kids

Soreen introduces Fruit & Veg-Mmms range for kids

The nation’s most loved Malt Loaf brand, Soreen, today announced the launch of its Fruit & Veg-Mmms bakes, which are high in fruit and veg and deliver on Soreen’s distinctive deliciously squidgy texture.

07/05/2021 | Cakes, Product Time | Read More
Soreen’s chocolate & orange spring mini loaves are back for Easter and now vegan-friendly

Soreen’s chocolate & orange spring mini loaves are back for Easter and now vegan-friendly

The nation’s favourite malt loaf brand, Soreen, have some spring-tastic news to share with their fans, as not only are their Chocolate & Orange Mini Loaves back by popular demand but they’re also now vegan-friendly.

09/03/2021 | Product Time, Vegetarian and Vegan food | Read More
Children will munch through a whopping 28 snacks a week, Soreen finds

Children will munch through a whopping 28 snacks a week, Soreen finds

A study of children aged between four and 11 revealed that the average youngster will enjoy four snacks a day, with 41% more likely to graze in the afternoon.

19/08/2020 | Data Time, Research | Read More
Soreen launches on-pack promotion with free have-a-go sports sessions with every purchase

Soreen launches on-pack promotion with free have-a-go sports sessions with every purchase

Leading British manufacturer of the nation’s favourite Malt Loaf, Soreen, has announced an exciting new on-pack promotion that offers free ‘have-a-go sports sessions’, as well as 15% off dhb sportswear, available to buy at Wiggle, with every pack purchased throughout

04/06/2020 | Cakes, Product Time | Read More
New for spring – Soreen Chocolate & Orange Mini Loaves

New for spring – Soreen Chocolate & Orange Mini Loaves

The nation’s favourite malt loaf brand, Soreen, have announced some spring-tastic news for fans, as they are now selling Chocolate & Orange Mini Loaves for Easter.

27/02/2020 | Cakes, Product Time | Read More
The healthier alternative taking January by storm

The healthier alternative taking January by storm

The nation’s most loved Malt Loaf brand, Soreen, are raising awareness of the benefits of making a simple food swap – from a cake bar to a Soreen bar – for a healthier choice or swap this January.

24/01/2020 | Cakes, Product Time | Read More
Soreen powers everyday adventures with a new brand campaign

Soreen powers everyday adventures with a new brand campaign

The iconic British malt loaf brand, Soreen, has launched a new national brand campaign, which aims to drive awareness of the brand’s tasty energy and strong nutritional credentials.

10/10/2019 | Product Time | Read More
Soreen launches vegan Banana Loaf Bars

Soreen launches vegan Banana Loaf Bars

Leading British manufacturer of the nation’s favourite Malt Loaf, Soreen, has expanded its range within the convenience snacking category with the launch of their new Banana Loaf Bar, an individually wrapped snack-sized version of the brand’s Banana Malt Loaf.

11/09/2019 | Cakes, Product Time | Read More
Soreen gets set for summer with new on-pack promotion

Soreen gets set for summer with new on-pack promotion

Leading British manufacturer of the nation’s favourite Malt Loaf, Soreen, has announced an exciting new on-pack promotion that offers consumers the chance to win a new bike every day.

15/05/2019 | Cakes, Product Time | Read More
Soreen launches Seeds & More Loaf

Soreen launches Seeds & More Loaf

The nation’s favourite malt loaf brand, Soreen, has revealed the launch of their new Seeds & More Loaf, a new malt loaf filled with cranberries, pumpkin seeds and sunflower seeds to create a deliciously squidgy loaf with a tasty crunch.

24/04/2019 | Cakes, Product Time | Read More
Soreen adds exciting extension to successful Lunchbox Loaves range

Soreen adds exciting extension to successful Lunchbox Loaves range

This year the nation’s favourite malt loaf is celebrating its 80th birthday and to mark the occasion they’ve launched a new strawberry flavour. Strawberry is the fourth addition in the family favourite Lunchbox Loaves range, which includes apple, banana and traditional

17/08/2018 | Cakes, Product Time | Read More
Soreen to launch limited edition Union Jack pack in summertime campaign

Soreen to launch limited edition Union Jack pack in summertime campaign

Britain’s number one malt loaf brand is launching a limited edition Union Jack pack, designed by award-winning creative marketing agency Sunny Thinking.  Soreen marketing manager, Katherine Collins, said: “What a great year for Great Britain. The Olympics, the Queen’s Jubilee, Wimbledon,

26/03/2012 | Cakes, Product Time | Read More
Soreen manages portion control with new lunchbox loaves

Soreen manages portion control with new lunchbox loaves

Malt loaf brand, Soreen, has added two skus to its expanding product range, with the launch of the Lunchbox Loaves. The new lines will go on sale in supermarkets in January 2012. Available in two flavours – Original Malt Loaf

08/12/2011 | Cakes, Product Time | Read More
Soreen aims for slice of breakfast market with Malt Toastie

Soreen aims for slice of breakfast market with Malt Toastie

Malt loaf brand, Soreen, claims it is positioning itself firmly within the morning goods category with the launch of a Malt Toastie loaf. Available from September, the Malt Toastie loaf is said to be perfect as a breakfast or mid-morning

08/08/2011 | Bread, Cakes, Product Time | Read More

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