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UK Black Friday spending to shrink by a quarter and two thirds of spend will be online, Wunderman Thompson Commerce reports

Q4 2020 will see one of the longest and most competitive periods of discounting that British retail has ever experienced, with more deals over a longer period, vying for a share of decreasing consumer spending.

08/10/2020 | Data Time, Research | Read More

More than half of e-commerce platforms won’t be fit for purpose next year, Wunderman Thompson Commerce reveals

New research by Wunderman Thompson Commerce has revealed that over half (57%) of businesses believe their current commerce platform will only support them for the next 12 months.

19/08/2020 | Data Time, Research | Read More

Nearly two-thirds of UK shopping during lockdown is online; half scared to shop in-store,Wunderman Thompson Commerce reveals

New research by Wunderman Thompson Commerce reveals that fewer than two in ten (16%) of UK consumers intend to return to their old shopping habits post-lockdown, signifying the lasting change that COVID-19 will have on the retail industry.

Half of millennials prefer purchases to be instantly downloadable, research shows

Research conducted by Wunderman Thompson Commerce has revealed that, in the rush to reach vulnerable consumers during lockdown, brands and retailers must not forego the near half (44%) of millennial consumers who now prefer their online purchases to be digital

29/04/2020 | Data Time, Research | Read More

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