tails.com, the nutritionally-tailored pet food service, is broadening the range of treats for customers to add to their dog’s personalised tails.com feeding plan. These include: NEW Superfood Bites packed with nutrient-rich ingredients; NEW Cold-Pressed Duck Rewards and the popular WHIMZEES Alligator and Rice Bone occupiers.
Treating responsibly is a concern for dog owners with over half the nation’s 12 million dogs weighing in as overweight or obese*. By incorporating a wider range of carefully selected occupier, indulgent and dental treats to its range, tails.com supports its customers to treat responsibly within a healthy, vet approved, feeding plan.
Lucy McCarthy-Christofides, head of proposition and range at tails.com, says: “We know that our customers use treats in a variety of ways to care for their dogs: to keep them entertained; as a reward in training and to deliver additional health and dental benefits.
“Every dog is different and because we factor all our treats into our dogs’ overall calorie count and feeding plan, with all allergies or sensitivities included, customers can be reassured that we’re taking the nutritional guesswork out of the equation for them. I’m thrilled we’re now able to share these carefully selected treats with our 250,000 customers and their dogs.”
The following treats will all be available for tails.com subscribers to add to their baskets from June:
- Superfood Bites are indulgent, meaty treats made with nutrient-dense superfood ingredients like beetroot, nettle and cranberry. They are hypoallergenic, grain-free and suitable for dogs from 14 weeks old.
Available in three varieties: Superfood Lamb Bites with Beetroot, Potato and Nettle, Superfood Duck Bites with Pea, Potato and Cranberry and Superfood Salmon Bites with Carrot, Potato and Thyme. Unit Cost: £2.50
- Cold-Pressed Duck Rewards are made with 50% duck and make the perfect high-value treat for training, recall or any other frequent treating occasion. They are hypoallergenic, grain-free and suitable for dogs from 8 weeks. Unit Cost: £2.00
- WHIMZEES Alligators and Rice Bones are premium, hypoallergenic dental & occupier treats suitable for adult dogs over 9 months. Unit Cost: £8.99 – £11.99
*according to the PFMA Obesity Report 2019