UK’s leading wellness retailer, Holland & Barrett, launches advanced multi action vitamins range, H&B Expert


Holland & Barrett is launching its most advanced multi action vitamin range ever. H&B Expert makes it easy for people to find the best combinations of high performing vitamins for their wellness needs including gut, joint and bone health, as well as beauty formulas for skin, hair and nails.

Geraldine Waterton, head of brand management at Holland & Barrett, said: “Whatever your wellness needs there will an H&B Expert formula for you. We know it can be difficult to keep up with which supplements are best to take, which is why we have done the hard work, using our expertise to combine the most effective forms of vitamins, minerals and powerful natural actives together in hard working multi action formulas.”

Holland & Barrett has carefully curated supplements to meet a wide range of wellness needs and the first three products to launch will be focused on gut, joint and bone health.

Holland & Barrett’s Triple Action Biotic Gut Formula is their most advanced triple action, high strength, gut health complex. This is one of the first, readily available on the high street, supplements to contain not only prebiotics and probiotics but also postbiotics, providing triple action support for your gut. It combines gut-friendly prebiotic fibre derived from natural whole kiwi fruit, which your friendly gut bacteria, encouraging them to survive and thrive. The postbiotic calcium lactate then gives you even more of the good stuff that is naturally produced in the gut by friendly bacteria.

Holland & Barrett reviewed all the latest scientific studies to develop their most advanced multi action joint support formula to date. It contains high strength, optimal combination of proven actives in bioavailable* forms at efficacious levels, all in one product, free from artificial colours, sweeteners and flavours.

The comprehensive formulation contains undenatured collagen which is the form of collagen most readily used by the body. This collagen retains its structure more than the more well-known hydrolysed collagen, which is typically fragmented. Also included is Vitamin C, which contributes to collagen formation to support the normal function of cartilage, manganese and copper which contributes to the normal function of connective tissue and ginger root extract to support flexibility in the joints.

Holland & Barrett’s most advanced multi action bone support formula includes Red Algae naturally high in essential minerals such as Calcium, as well as Silica Rich Bamboo. Silicon is highly concentrated in immature bones but declines in older bones. To provide additional support for healthy bones and muscles it also contains high strength Vitamin K & D*.

All available from or in store nationwide, the H&B Expert range will also expand to include beauty supplements such as Marine Collagen Liquid Sachets, Timeless Anti-Ageing Formula and Multi-Action Skin, Hair and Nails. Packed with the highest quality key ingredients such as collagen and hyaluronic acid, the ingredients in the range have been clinically studied to best support holistic beauty and wellness and has been formulated to encourage optimal absorption.

*Vitamin D contributes to the maintenance of normal bones and muscles. Vitamin K contributes to the maintenance of normal bones