Waterstones to stock Exquisite Handmade Cakes in Café W coffee shops

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New cakes for cafe

New cakes for cafe

Book shop Waterstones is stocking Exquisite Handmade Cakes’ range of gateaux, muffins and flapjacks at its Café W coffee shops in its Bradford and Swansea stores.

Exquisite Handmade Cakes is supplying a selection of nine gateaux, three muffins and two  flapjacks, which will be available at Café W for customers to enjoy with a coffee or tea as they take a break from browsing the book shelves.

Paul Coleman, Café W regional manager at Waterstones, said: “We selected Exquisite Handmade Cakes for its traditional and eclectic range, fine and delicious products and the warmth of its company character and customer service. We know our customers at Café W are going to be delighted with the selection of delicious produce we will have on offer and are very much looking forward to sharing it with them.”

The gateaux, muffin and flapjack selection forms part of Exquisite Handmade Cakes’ coffee shop range. This has been specifically designed for in-store cafés and high street outlets requiring the highest quality, beautifully presented and cleverly innovated cakes for their customers.

The Exquisite range at Waterstones’ includes:

• A selection of rich gateaux in Toffee Millionaire, Chocolate Chip Cappucino, Victoria Sponge, Chocolate Fudge, Chocolate and Vanilla Marble, Banoffee, Coffee and Walnut, Passion, Lemon Drizzle flavours. Crafted by hand by Exquisite Handmade Cakes master confectioners, all gateaux are are said to be made to traditional recipes with a modern twist from the finest quality ingredients – for exceptional flavour and texture. All gateaux can be bought in single units and when cut serve approximately 14-16 portions;

•  Blueberry, Sticky Toffee and Double Chocolate muffins. Made to a moist recipe they are claimed to be bursting with plump juicy fruit, indulgent toffee pieces or rich chocolate chips. Each muffin is individually wrapped and are available for outlets to buy in 24 unit mixed or single flavour boxes; and,

• Two varieties of traditional flapjack – both Butter and Seeded. Each has been made to a traditional recipe using oat flakes, golden syrup and black treacle. Every flapjack is individually wrapped and can be bought in a thirty-two unit mixed or single flavour box.

Passionate about book shops, founder of Exquisite Handmade Cakes, Viv Parry, said: “We have lovingly created our coffee shop range as the perfect treat to accompany a morning or afternoon tea or coffee. We were thrilled to be approached by Waterstones – as we feel we have a shared passion for providing a high quality product and a reputation built on long-standing traditions and enthusiasm for excellence. We hope that Waterstones’ customers enjoy our exquisite treats whilst relaxing within the bookshop’s beautiful new coffee shop areas.”

Exquisite Handmade Cakes is a family-run business, based in Leeds. It provides delicious cakes and baked goods to cafes, delis and businesses all over the city, as well as across the rest of the UK.