Zapp debuts ‘Zapp Boutique’ – a way for customers to shop premium brands, delivered in minutes

Zapp, the fast growing 24/7 convenience app, has launched ‘Zapp Boutique’, becoming the first company in the quick commerce space to stock Daylesford, Dr. Barbara Sturm, OnlyRoses, Lelo, Trudon and a number of other premium brands.

The new store within the Zapp app offers customers a highly curated and content-driven shopping experience and sees Zapp take quick commerce beyond just everyday essentials to let customers shop for their favourite premium and luxury brands, all delivered within minutes, 24/7.

As the first rapid delivery premium store and only on-demand convenience app to deliver round the clock, Zapp customers will now be able to shop their favourite products from Antinori, Brindisa, Cipriani, Cîroc, Dr. Barbara Sturm, Fornasetti, Ginori 1735, La Roche-Posay, Lina Stores, Lelo, Moët & Chandon, Trudon, tonies and Vichy.

Elevating flowers to luxury gifts, London-based high-end gifting brand OnlyRoses has joined the line-up of premium brands available on Zapp Boutique. The popular and elegant Infinite Rose Waldorf Crimson (£209.99) and Infinite Rose Champagne (£104.99) arrangements will be available for delivery in minutes, 24/7, via Zapp Boutique. 

Steve O’Hear, VP of strategy at Zapp, commented: “Our mission is to delight customers with things that make them happy, the moment they want it and so it made perfect sense to take the Zapp experience to the next level with Zapp Boutique. Premium products have always been incredibly popular with our customers and now it’s easier than ever to shop premium and luxury on Zapp”.

Sabine Schmitt, founder at OnlyRoses, said: “We are delighted to see OnlyRoses showcased in the new premium Zapp Boutique, making it even easier for our customers to shop our famous Infinite Rose arrangements, on demand and delivered in minutes, 24/7.”

Other popular products available in Zapp Boutique are, Apple AirPods Pro £239.99, Dr. Barbara Sturm’s Super Anti-Aging Face Cream 50ml (£225.00), Lelo Tiani Duo (£189.99), Antinori Tignanello 2018 75cl (£144.99), Daylesford Diffuser Fig Gift Set (£48.99), Trudon Mary and Reggio Candle 270g (£89.99) and more. 

Launched in late 2020, Zapp has grown from a single ‘Zappstore’ in West London to multiple micro-fulfilment centres in the UK capital city where it has quickly established itself as the leading 24/7 convenience delivery app. Zapp acts as both retailer and rapid delivery service by operating its own stores supported by an all-electric fleet and employed delivery riders.

The company is backed by internationally renowned investors including Formula One legend Sir Lewis Hamilton, Lightspeed, 468 Capital, BroadLight Capital, Atomico, Burda, and Vorwerk Ventures.

To shop the new premium brand store, download the Zapp app on iOS or Android and head straight to Zapp Boutique section in the app. For orders over £30, the standard delivery fee of £1.99 is waived.